Wednesday, September 28, 2016

ENTREPRENEUR SPECIAL .....FOUNDER who failed, learned, and got back up on feet 2. SANJAY RAO

FOUNDER who failed, learned, and got back up on  feet
2. SANJAY RAO

'You start each day believing the idea will work'

Sanjay Rao worked with several MNCs for eight years before chasing his love for sport with childhood friends Sandeep Kannambadi and Vijay Bharadwaj. They ran Sporting Minds, a sports analytics platform, from 2006 to 2012. They worked with several IPL teams, international sports boards and players like Brian Lara, but they were in the field too soon and were struggling financially despite funding from Blume Ventures and several angels. The three co-founders are back together again with MonkeyBox, a kids nutrition startup.
"The good part was getting work with sporting idols and doing what we loved. The market wasn't ready for analytics in 2006. While it drew interest, most weren't willing to pay for it. We had passionate employees, which made taking the decision to shut down that much harder. When you are on the upside, meeting sporting stars, everyone thinks it's a cool job. When you are down, it's only family that gives moral support. When you fail, it is a deep feeling and one is alone. Every entrepreneur needs motivation from within. You start every morning believing the idea will work. This is the bottom of the abyss and the only way now is to go up."
Shalina PillaiAnand J&Ranjani Ayyar  |  TNN  | 

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